About Us

Discover Our World

Who we are

12 Volt Specialists

Car Concepts is the place to go for any aftermarket upgrades for cars, boats, and powersport vehicles. With a dedicated sales and install team, we guarantee we can help you with any project, and answer all of your questions.
Our Products

Local Legend

Car Concepts is one of the largest single retail stores in America! We've always been regarded as a pioneer of car audio and remote start in Utah. The owner, Rick Goeller, is known as the "Godfather of Car Audio" in Salt Lake City.
Read More About Our History

Authorized Dealer

Car Concepts is an Authorized Dealer of Alpine, Audiovox, Audison, Compustar, DEI, Escort, Hertz, JL Audio, Katzkin, Pioneer, Sony, Wetsounds, and many more! Come take a look at our large inventory.
Why Buy Authorized?

Our Team


Kalob Smith


CJ Richards


JD Novak


Rob Jurkiewicz


Cory Richards


Paul Faddis